02 April 2008

Egonomics – What makes ego our greatest asset of most expensive liability, Marcum & Smith

Influencer – The power to change anything, Patterson, et al.

Egonomics – What makes ego our greatest asset of most expensive liability, Marcum & Smith

Quick! What words do you associate with ego? Arrogant, self-centred, stubborn, insecure...? Find out why the upside of ego is as powerful as the downside. Why do we need ego to personally succeed? Why does having ego often interfere with the success we pursue?

Is this a business book? Managing the power of ego is the first priority of business. Over half of all business people estimate that ego costs their company between 6 and 15% of annual revenue!

Here is the startling fact based on decades of research: ego is both a valuable asset and a deep liability. Ego is the invisible line item on every company’s profit and loss statement. Are you sure you know why its a loss? Sure you know why it is a profit?

You will learn the four early warning signs that indicate that ego is costing your company and the three principles of “egonomics” that turn it around. See you at the business book breakfast...

Influencer – The power to change anything, Patterson, et al.

An “influencer” motivates others to change. An “influencer” replaces bad behaviours with powerful new skills. An “influencer” makes things happen. This book explains what you have to do to be an “influencer.”

The book is a combination of remarkable insights from behavioural psychology and from studying really competent “influencers” and seeing the patterns. The authors have boiled their findings down to a handful of high-leverage behaviours and have identified the sources of influence that make change almost inevitable.

You will learn about how Dr. Silbert Delancy’s Street Foundation takes the nastiest, the racist, the violent and the greedy – thieves, prostitutes, robbers and murderers – and for the past 30 years has reformed 90% of them into productive citizens. It is the same methodology (it turns out,) that is used by TV producer/entertainment educator, Sabido, that propelled over a quarter of a million viewers into the streets of Mexico City in search of free literacy booklets. It is the same methodology that Dr. Wiwat used to bring HIV to a screeching halt in Thailand and cut projected new infections by 80%!

If you are a CEO, a manager, a parent or just a person, you need what Patterson et al have identified about successfully influencing others. Don’t miss this one.